How to Validate Your Solutions for Free Using Prototype

Imagine you’re an investor, and you’re meeting with two emerging startups. Company #1 comes to you with a promising idea and explains how their app will work, and then invites you to invest $100,000. Company #2 comes with a prototype of their app. Although the design is not perfect, it’s easy to understand the concept, and you got a visual idea of the user experience that looks professional. They also ask for $100,000. Out of the two companies, which would you choose? Which one are you?

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